Erik Hassle: Pathetic (Music Video)
Swedish soul-pop singer and songwriter Erik Hassle, who recently rocked a sold-out North American tour with U.S label mate MØ, has released an official video for his Sohn/Nick Ruth produced single "Pathetic." The tune is a hecka standout track from his EP "Somebody’s Party,” and now, get ready to give director Ray Brady a standing applause as well. Here, Erik is captured singing and moving against florescent backdrops, punctuated with multiple video treatments and abstract imagery. Simple, stylish, state-of-the-art.